Lexus Loses Top Spot in US After a Decade, Says it Doesn't Care

Lexus has been the top-selling luxury brand in the US for the last 11 years. But in 2011 the luxury division of Toyota looks bound to lose the top spot to both BMW and Mercedes-Benz and be relegated to third place.

The earthquake and Tsunami that hit Japan in March and disrupted production is one of the reasons, as Lexus manufactures all bar one of its models (the RX) in its homeland. However, the production problems aren’t the sole reason for Lexus’ declining sales.

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Toyota and Lexus Hybrids Recalled Over Stalling Issues

A problem with the electronics of the hybrid system, which could cause certain Lexus RX 400h and Toyota Highlander Hybrid SUVs to lose power or stop running, is the reason behind the Japanese carmaker’s latest recall.

Toyota said about 45,500 Highlander Hybrid and 36,700 Lexus RX 400h vehicles from the 2006 and 2007 model years sold in the USA are affected by the voluntary recall.

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VIDEO: Lexus LF-A Nurburgring Edition Laps the Nordschleife in 7:22.85

A Carscoop reader from Japan tipped us off about this video showing the new Lexus LF-A Nurburgring Edition (or at least that’s what the Youtube poster claims we’re seeing here) lapping the famous Nordschleife circuit in 7 minutes and 22.85 seconds. The poster videotaped the run from a video screen set beside the LF-A Nurburgring Edition.

According to the person who shot the clip, Lexus raced the car just before this past weekend’s 24-hour Nurburgring endurance race kicked off.

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Lexus Calls UK Buyers to Enjoy the Summer with Limited Edition IS 250C

While Britain may not be the ideal place to enjoy an open top model, Lexus is calling UK buyers to take a look at its new limited edition version of the IS 250C coupe-convertible. Exclusivity for the IS 250C Limited Edition comes in the form of a distinctive black and red semi-aniline leather interior along with a numbered badge fixed inside the glove-box. Read more »

Aston Martin Rapide Auction Proceeds Given to Toyota to Aid Tsunami Victims

Last month we reported that Aston Martin’s CEO, Dr. Ulrich Bez, announced that he would auction off his company car, a fully-loaded 2009 “Concours Blue” Rapide, during this year’s annual Bonhams event at Newport Pagnell on June 21.

The buyer was furniture designer and Aston Martin enthusiast David Linley, who paid £100,000 ($160,000), which was handed over to Toyota which can better direct it to charities providing aid to victims of the recent earthquakes and Tsunami that devastated Japan.

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Ford and Dodge Flop, Lexus and Honda Top JD Power’s 2011 U.S. Initial Quality Study

The results are in for JD Power’s latest 2011 U.S. Initial Quality study that looks at the first 90 days of ownership and the news is not good for Ford Motor Company. The Dearborn-based company tumbled from fifth place and highest-ranking non-luxury automaker last year to 23rd in 2011 with 116 problems per 100 vehicles. Analysts claim that Ford’s freefall is due to complaints related to the company’s onboard MyFord Touch infotainment systems.

Even worse, Dodge was placed last in the list with 137 problems per 100 cars. Scion, MINI, Volkswagen, Mitsubishi and Suzuki didn’t fare well either occupying the last places in the study.

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Lexus Builds one-off Landaulet LS 600h for Monaco Royal Wedding [with Video]

Whatever your opinion of royal families, you can’t deny that they know a thing or two about spectacular weddings, as evidenced recently by the huge viewership of the Prince William-Kate Middleton tie-up.

Now, another European royal is about to tie the knot: on July 2, Prince Albert of Monaco will stand on the altar besides Carlene Wittstock and exchange vows for richer or poorer (just saying...), better or worse etc.

And Lexus is the one providing the newlyweds’ transportation by building a one-off version of its top of the range LS 600h limo. This version, which has been engineered by Belgian coachbuilder Carat Duchatelet and took over 2,000 hours to complete, is a Landaulet.

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Lotus Aims to Better Ferrari’s 458 Italia and McLaren’s MP4-12C with New Esprit

Lotus has lofty aspirations for its all-new supercar, the Esprit, which was presented as a concept at last year’s Paris motor show along with four other concepts. According to the company’s CEO, Dany Bahar, the new supercar will be launched in 2013 and will offer a “more authentic driving experience than both the Ferrari 458 Italia and the McLaren MP4-12C”.

Bahar revealed that development of the the new Esprit is already under way, with prototypes up and running.

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Lexus Wants to Target Younger Buyers with New 2011 LS 460 Touring Edition

How do you attract younger buyers into your showrooms? The easy to say, but evidently hard to follow-through, answer would be to design a vehicle(s) from scratch that caters to the needs of the all important 35-to-55-year-old male demographic.

So what happens when you want to do something about it…yesterday? Well, obviously, the most cost and time efficient method is to enhance the range of your model with a sport trim level. And that is exactly what Lexus is attempting with the latest addition to its top-end model.

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Toyota Sees North American Production Returning to 100% in September

Toyota on Thursday revised an earlier forecast predicting that North American production would return to 100 percent towards the end of the year with the company now stating that it expects normal output levels to be achieved in September.

Following the problems that arose after the March 11 earthquake and tsunami in Japan, Toyota and its suppliers ramped up their efforts and as a result, eight of the company’s 12 North American-built models returned to 100 percent production on June 6.

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VIDEO: Lexus LFA Wows the Crowds at Tokyo Drift Event

A bespoke sports car priced over than $370,000 and of which only 500 will be produced worldwide, isn’t something you normally expect to see at a drift event. But in the Land of the Rising Sun, everything goes when it comes to burning tires and wowing crowds.

Making its appearance on the sidelines of the 2011 D1 Grand Prix Tokyo drift was this stock Lexus LFA, which you can enjoy in action in the video that follows after the break.

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Ad Watch: Renault Wind Roadster and Lexus CT 200h Hybrid

Selling a car through advertising isn’t as easy as you might think. What good is it showing your product nimbly taking on Alpine twists and turns when your competitors are doing the same thing? Here are two ads that don’t really break the mould, but try something a little different. Read more »